Eye Gym

This project was the final outcome of a brief that had two parts. The open brief had one starting point which was a shape. As this project was the follow up to the project, "The Best Circles Ever," naturally this project also concentrated on circles. The difference between the two projects was that with this project, one had to have a practical and logical outcome.

From various experiments and research my work lead me to develop a graphic project around eyes and with a concentration of sight in particular. From here, much research and developed was done to help improve or maintain people's eye sight with graphic design.

The final outcome lead me to develop a series of A1 posters that helped work your eyes out. Other graphic materials were also developed to support the completion of this project.


http://www.chriswc.com/files/gimgs/17_eyegymlogofinal.jpg
Logo Identity
Eyegym Identity
http://www.chriswc.com/files/gimgs/17_eyegymfront.jpg
Packaging
Eyegym packaging (front)
http://www.chriswc.com/files/gimgs/17_eyegymback.jpg
Packaging
Eyegym packaging (back)
http://www.chriswc.com/files/gimgs/17_posterpushuppushdownfinal.jpg
Poster
Eyegym: Push Up, Push Down
http://www.chriswc.com/files/gimgs/17_posterpushleftpushrightfinal.jpg
Poster
Eyegym: Push Left, Push Right
http://www.chriswc.com/files/gimgs/17_posterjackuprightjackdownleftfinal.jpg
Poster
Eyegym: Jackup Right, Jackdown Left
http://www.chriswc.com/files/gimgs/17_posterjackupleftjackdownrightfinal.jpg
Poster
Eyegym: Jackup Left, Jackdown Right
http://www.chriswc.com/files/gimgs/17_postercounterclockwisecurlsfinal.jpg
Poster
Eyegym: Counterclockwise Curls
http://www.chriswc.com/files/gimgs/17_posterclockwisecurlsfinal.jpg
Poster
Eyegym: Clockwise Curls
http://www.chriswc.com/files/gimgs/17_postersquatinsquatoutfinal.jpg
Poster
Eyegym: Squat Up, Squat Down
http://www.chriswc.com/files/gimgs/17_posterflexleftflexrightfinal.jpg
Poster
Eyegym: Flex Left, Flex Right
http://www.chriswc.com/files/gimgs/17_postercooldownfinal.jpg
Poster
Eyegym: Cooldown